Children
For school, sport, outings, travel and those unexpected moments when a child becomes separated from their Guardian.
Children. Adults. Seniors. Pets.
SafeLink connects and supports your loved ones when you can’t.
A SafeLink wristband or tag helps a finder make a protected connection with the right Guardian without requiring your private contact details to be displayed publicly.
QR + NFC enabled
No scanner app required
Protected communication
Built for South Africa
Scan. Connect. Protect.
One simple way to help make the connection.
One SafeLink. Every member of the family.
Designed for real life.
SafeLink is designed for people and pets who may need someone else to help make the connection when they cannot do it themselves.
Adults
An additional connection option for adults when circumstances make normal communication difficult.
Seniors
A simple way to help reconnect an elderly or vulnerable loved one with the people responsible for them.
Pets
Help a finder reach the owner of a lost pet without requiring private household contact information to be printed on the tag.
How SafeLink works
Simple for the finder. Protected for the Guardian.
SafeLink keeps the public-facing process deliberately simple. The technology behind it remains securely within the SafeLink platform.
Wear or attach
Your registered SafeLink wristband or tag is linked to the appropriate protected profile.
Scan or tap
A finder uses an ordinary compatible smartphone to scan the QR code or use NFC. No dedicated scanner app is required.
SafeLink makes the connection
The finder can start a protected SafeLink interaction without needing your personal phone number or email address.
Meet your SafeLink guide
Meet Slinky.
Your friendly guide to SafeLink.
Slinky helps explain how SafeLink works, what happens when a SafeLink is scanned or tapped, and what you should do next.
He keeps the experience simple while the SafeLink platform works behind the scenes to help create a protected connection.
- Understand how your SafeLink works.
- Know what happens after a scan or tap.
- Get clear next-step guidance.
- Learn how SafeLink helps protect your privacy.
Slinky
Your SafeLink guide
See SafeLink in action
See how one simple scan can start the connection.
SafeLink is designed to reduce confusion at the moment someone needs help. The finder gets a clear next step while the Guardian remains connected through the SafeLink environment.
No public phone number. No public email address. No special scanner application.
More than a QR code
A protected connection, not simply contact details on a tag.
A conventional identification tag may expose a telephone number, address or other personal details. SafeLink is designed differently.
Protected contact
A Guardian's personal contact details do not need to be displayed publicly on the SafeLink product.
QR + NFC
Multiple ways to start the SafeLink connection using a compatible smartphone.
No scanner app required
The finder should not need to download a specialist SafeLink scanner application before they can help.
Protected communication
The connection is managed within the SafeLink environment rather than requiring personal contact details to be exchanged.
Optional Protection
Customers who want additional SafeLink support can add an annual Protection Service.
Built for South Africa
Designed around South African families, communities and real-world conditions.
Choose your SafeLink
Start with the product that suits your needs.
SafeLink physical products are purchased once-off and can be registered to the appropriate protected profile.
- Wristbands and tags from R95 once-off.
- Products can be purchased without an annual Protection Service.
- Additional SafeLink products can be added as your family's needs grow.
Optional SafeLink Protection
Add additional protection if you choose.
A Protection plan is not automatically added to your purchase. Your physical SafeLink can be purchased separately and Protection can be added during purchase or later.
Individual Protection
Choose monthly or annual billing.
For 1 protected profile.
View Individual Protection →Family Protection
Choose monthly or annual billing.
For up to 6 protected profiles.
View Family Protection →SafeLink Protection is optional. Physical SafeLink products can be purchased separately.
Privacy by Design
Connection without unnecessary exposure.
SafeLink is designed so a finder can start the connection without requiring the Guardian's private telephone number or email address to be displayed publicly.
SafeLink uses private product labels, role-controlled access and consent-based location sharing. Finder sessions are short-lived; routine and incident information follow different retention rules, including evidence holds where required.
Administrative access is protected by multi-factor authentication and access logging. Some controls remain subject to ongoing testing and operational review.
Privacy & POPIAWhen additional assistance is needed
SafeLink helps coordinate the connection.
SafeLink is a safety technology and communication intermediary. We are not a private security company, armed-response provider or law-enforcement agency.
SafeLink Operations Support
Where the applicable SafeLink service provides for additional support, our Operations environment can assist with communication and appropriate escalation.
Guardian-led assistance
The Guardian remains central to the SafeLink relationship and can use their own emergency contacts and support providers as circumstances require.
Appropriate external assistance
Where circumstances warrant it, the next step may include contacting a private security provider or the appropriate public emergency service.
In South Africa, appropriate public assistance may include the South African Police Service (SAPS) where police assistance is required.
SafeLink does not replace SAPS, emergency medical services or a contracted private security provider.
Launching September 2026
One small SafeLink. One clear way to make the connection.
Children. Adults. Seniors. Pets.